25+ Marketing Blog Topics to Generate Qualified Leads in Marketing
As digital marketers we spend a lot of time generating ideas for marketing campaigns.
We know how to research and analyze. We can create the perfect sales funnel. We can optimize for conversions.
We deliver effective content to meet marketing goals for our clients.
But when it comes to our own marketing blog topics and funnels, it suddenly gets complicated. We're in one of the most competitive industries that exists.
Our competition isn't local. It's often global. Attracting and nurturing leads gets expensive and time-consuming. That's why generating qualified leads in marketing is so important.
Shorten the sales cycle. Attract people who want to buy services now and are willing to spend more. 57% of the buyer's journey (the point at which they become qualified) is done before they contact your company as they're reviewing your online content.
The marketing blog topics you'll find in this article won't just give you 25 things to write about. It will become an invaluable resource that helps you generate infinite blog topics that generate qualified leads for marketing.
ust for You: How to Start a Blog and Monetize It
1. "DIYers" Topics
Everyone today thinks they can market. They see all of these online tools and read a few blogs. It leaves them feeling like an expert.
Some of your readers will take what you share on your blog. They'll be able to run with it. But the vast majority of people will not or they don't really have the time or skills to do it.