Around 44% of marketing agencies today outsource content creation to meet content demands.
This allows you to quickly scale up or down your efforts, keep ideas fresh and reduce in-house staffing cost. But there are also some common mistakes you may make when you buy blog articles for marketing purposes.
These mistakes can really cost you.
Websites that blog have 434% more pages indexed by Google. The average customer views 3-4 pieces of business content before buying something.
53% of marketers say that blogging smarter is their top priority this year.
Whether you want to generate passive income through affiliate links or you're blogging for a business, anyone who's investing time and...
Where do you put your marketing efforts? Where do you spend your money? Are you getting a just good or an exceptional return on investment? Maybe you spend too much time and money marketing your services. Is that possible? Yes. Yes, it is. And here's why. Let's look at some quick stats.
5X - How much more it costs to acquire a new customer than to reta...
Want to know how to get more traffic? Guest post. Need to build a brand from scratch? Guest blogging.
Trying to get more Google-aligned, natural backlinks pointing toward your website? This is how to do.
Answering that call of "Guest Bloggers Wanted" offers so many benefits to businesses and personal brands.
But guest posting can be challenging. T...
As digital marketers we spend a lot of time generating ideas for marketing campaigns. We know how to research and analyze. We can create the perfect sales funnel. We can optimize for conversions.
We deliver effective content to meet marketing goals for our clients.
But when it comes to our own marketing blog topics and funnels, it suddenly gets complicated....
Are you marketing healthcare, nutrition, wellness or fitness?
Establishing a regular blog for a health-related business is a great opportunity to help people.
Build a health and wellness brand online. Engage on social media. Bring clients and/or patients into a physical practice.
But finding great things to write about in health blogs isn't easy, espec...
You already know how to start a successful blog for a business. Maybe you've created several over the years for clients or yourself.
You did your research. You learned what works. It's paying off.
Now comes the hard part -- maintaining a blog long term.
In order to obtain and maintain rank in search engines, you have to deliver consistent, high-qu...
81% of consumers now research online before making a buying decision.
Experts believe that the eComm market will exceed $4B globally by 2021.
It's a great time to be in eCommerce. And eCommerce content marketing is the way to reach customers when they're doing that research.
But eCommerce is a unique beast. I don't have to tell you that. It has...
You're in the flow.
Words just fly onto the page one after the next -- each more golden than the last. Whether you're writing for a law firm or a trucking company, you feel the euphoria of the creative process spilling out from your fingertips.
Then "Bam!". Like a brick wall, it rises in your path -- writer's block.
Another year is upon us, so it's time to put away childish things and kick some persistent content marketing myths to the curb. Out with the old. In with the new. Adapt. Adapt. Adapt. Content Creation, SEO Content development, Content Curation, and marketing health have been filled with misconception and straight out lies. Let's put them in their place...
So you're ready to start a business blog. You've researched and you know the statistics.
Businesses who blog have 400% more pages coming up in searches. (FORBES)
They attract 3X the qualified leads of more traditional methods. (CMI)
90% of search traffic comes from your existing blogs, not your new ones. (NEIL PATEL)
In other words, blogging can pay you...
You invested time and money into your website. You made sure everything's perfect. It's fast and user friendly. It looks great on mobile devices.
The only problem is, you're not getting any traffic. What's going on!
SEO content is an essential part of the SEO. Without it, you can't compete with the big boys for those top spots in search re...
Creating shareable content is about connecting and adding value to the lives of others. Sometimes it seems like this should be easy for someone in a niche or business.
But it isn’t always that obvious even to the professional SEO content writer. Knowing how to create shareable content within a niche takes knowledge, research & analytics skills and practice.
If your goal is to work smarter, not harder, then you'll want to know about these 7 content creation tools. They're mostly free, except #1 and can in simple but profound ways take your SEO content writing to the next level.
Let's take a look.